Ballarat Health Services

Corporate and Public Affairs / Government / Issues Management / Media Relations

Project: Issues management and media advice

Challenge

Truth Agency was engaged by Ballarat Health Services (BHS), the leading employer in Ballarat, to provide issues management and media advice across a series of projects with reputational impacts.

Solution

Drawing on our extensive experience in issues management and strategic media relations, Truth has worked closely with the BHS board and executive team to address the issues at hand and deliver the best possible outcomes for the organisation.

Over the course of each issue, Truth devised the strategy and delivered the supporting materials including media releases and alerts, media Q&As, talking points, all staff communications, tailored briefing documents for affected staff, and letters to unions and other relevant stakeholders.

Outcomes

Truth’s advice meant the issues were contained in the media, and BHS’s response to the issues generated positive editorial coverage in the local paper.